SOME/FASHION : ASGER JUEL LARSEN SPRING/SUMMER 2015
The venue for Asger Juel Larsen’s (AJL) SS15 show was chosen to be an old factory building at ‘Papirøen’ (The Paper Ireland) in Copenhagen.
In the middle of the catwalk sides AJL has implemented two stages where a rock band played the soundtrack to the show, and the noises of the playing rock band came out from an impressive sound system installed for the show.
The show included a lot of rock, punk and neon and called for futuristic feelings. There was coated denim, distressed sweaters and oversized pea coats.
The models had long dark 80’s hair and wore sunglasses and black army boots, and some of the designs were in flashy green and orange colours.
AJL showed his first collections at London fashion week after he graduated from London College of Fashion and decided afterwards to move back to Copenhagen and start up his business.
AJL recently won the inaugural menswear award in the Woolmark Europe competition, beating out designers like Pavel Ivancic, Vladimir Karaleev, and Cedric Jacquemyn. His judges included Style.com’s Tim Blanks, Colette’s Sarah Andelman, and Hermès’ Véronique Nichanian.